There is a fallacy in article marketing that the only thing that gets your article into the search engine rankings for your keyword is in the writing of the article. The truth is, most things you can do to try to "optimize" your article will probably keep your article from getting a high ranking.
The one thing that does help is using your keyword in the title, and using it in the article - but only use it once or twice, don't overdo it. However - most powerful thing to do to get your article to rank highly for your keyword in the search engines is to get inbound links to your article.
The way to do that is to write 2 articles at a time. The first article you submit to ezinearticles with a link in the resource box to your site.
The second article submits to hundreds of article directories (I use and recommend http://www.indexarticles.com) with a link in the resource box to your site, and a second link in the resource box to the first live published article in ezinearticles.
That will get you high search engine rankings fast!
Over the process of writing and testing over 20,000 articles over the last few years, I have created what I call my "ideal resource box" - meaning that it optimizes the response rate from my articles. Here is my formula (feel free to use it yourself):
Do you want to learn more about (topic of article)? If so, download my brand new free eBook (title of eBook) here: (squeeze page to sign up for eBook). Hope that helps - that formula can sometimes increase your clickthroughs 400% or more - give it a try!
Creator of the original Article. Marketing Home Study Course.
The Cash Flow Business Model (my premier digital program that teaches you how to use article marketing to build a list and generate sales.
Also - if you have a coaching business, or are building one, you might be interested in my coaching program home study course, where I teach you exactly how to create your own digital, online coaching program.
To your article marketing success.
The one thing that does help is using your keyword in the title, and using it in the article - but only use it once or twice, don't overdo it. However - most powerful thing to do to get your article to rank highly for your keyword in the search engines is to get inbound links to your article.
The way to do that is to write 2 articles at a time. The first article you submit to ezinearticles with a link in the resource box to your site.
The second article submits to hundreds of article directories (I use and recommend http://www.indexarticles.com) with a link in the resource box to your site, and a second link in the resource box to the first live published article in ezinearticles.
That will get you high search engine rankings fast!
Over the process of writing and testing over 20,000 articles over the last few years, I have created what I call my "ideal resource box" - meaning that it optimizes the response rate from my articles. Here is my formula (feel free to use it yourself):
Do you want to learn more about (topic of article)? If so, download my brand new free eBook (title of eBook) here: (squeeze page to sign up for eBook). Hope that helps - that formula can sometimes increase your clickthroughs 400% or more - give it a try!
Creator of the original Article. Marketing Home Study Course.
The Cash Flow Business Model (my premier digital program that teaches you how to use article marketing to build a list and generate sales.
Also - if you have a coaching business, or are building one, you might be interested in my coaching program home study course, where I teach you exactly how to create your own digital, online coaching program.
To your article marketing success.
